What Is A CMS & Which One Should You Use
How To Get A Domain & Hosting
Choose a Domain Name
Popular domain name registrars
How To Install WordPress
How To Install A Theme
How To Install A SSL Certificate
How To Get A Business Email For Free
Add and Edit a Menu
Make Your Website Responsive and Mobile Friendly
Backing Up Your Website
Create Blog, Business and Ecommerce Website
What is google ads?
How the Google ads action works
Creating and Setting up our First Google ads
Account
Account structure: SKAGs or STAGs
Setting up our First Google ads Search
Campaign
Structuring your Ad Groups like a Professional
Advanced keyword Research Techniques
How to Write Killer Ads
Advanced Advertising Tracking
Setting up google ads billing
Monitoring Your Advertisements
Bidding Strategies
key Optimization Strategies
Step by Step Guide to Create your Remarketing
Campaign
Seeing up Google Shopping Campaigns
Get Started with Google Display Network
Running Video Ads YouTube
Creating Universal App Campaign
Smart Campaign Setup
Discovery Campaign Setup
Creating Local Ads
Google Ads Editor
Competitor Research Using SEMRUSH
Competitor Research Using Spyfu
What is Search Engine Optimization (SEO)
How SEO Affects Your Business
Keyword Research
On-Page SEO
Technical SEO
Creating Content For Your Website
Link Building
SEO Competitor Analysis
Negative SEO
Website SEO Audit
Google Algorithms & Updates
Measuring Your Progress
SEO Tools (SEMRUSH, AHREFS, MOZ, POWER
SUITE AND MUCH MORE)
What Is Local SEO & Why Is It Important?
Map Pack Vs Organic Results
Creating Google My Business Listing
Optimizing Your GMB Listing to Rank higher &
Get more Clicks
Why are Reviews Important
How to Generate Reviews
Building Citations
Evaluating Your Rankings
Analytics & Analysing Results
Setting up a local ad from Google My Business
Running Local FB Ads
Mastering the Facebook Algorithm
Why your business should be on Facebook
Get to know the power of Facebook
Build Your Facebook Page
Advanced Facebook Page features
Creating your Facebook Shop
How to add sections to your shop
Build Audience on Facebook
How to Create Facebook Posts
Creating Social Media Posting Calendar
Facebook Insights Reports
How to Create Facebook Ads
Facebook Ad Formats
View Your Advertising Data
Tips for writing a great ad
Improve the performance of your ads
How to Scale Facebook Ads
Why Instagram and How it can Help your
Business
Get Clear On Your Instagram Goals
Instagram Scaling
Powerful IG Content
Building a Killer Instagram Profile
Tools to Create Viral Instagram Photos
How to Create Viral Posts On Instagram
What is best posting time
Tools you must use for scheduling
How to find your followers
Covert Followers into Customers
Livestreaming for building brand
Instagram Ads & Campaigns
Creating your First Instagram Ad
Introduction LinkedIn Marketing
Types of LinkedIn Profiles
Learning Sales Navigator
LinkedIn Profile Optimization to Build your
Brand
Profile Search Optimization
Profile Search Optimization Cheat sheet
Build your LinkedIn network
Using LinkedIn for B2B Marketing
Creating a content strategy
Copywriting Tips for your Personal Posts
Who to write Content for on LinkedIn
Setting up your LinkedIn Page
Growing and Nurturing your LinkedIn Page
Exploring LinkedIn page Analytics Sections
Advertising on LinkedIn
Define your Account Structure
Creating Text ads, Dynamic Ads, Sponsored
Messaging,
Video Ads, Lead Generation ads and more
Bidding and Budgeting Strategy
Retargeting Strategy
Setup Retargeting
Measuring Results
Setting Up Your Twitter Profile
Twitter Profile Optimisation
How to Get Twitter Followers
How to Use Hashtags Effectively
The Power of Twitter Polls
How to Leverage Pinned Tweets & Threads
How to Acquire New Clients through Twitter
Adding Twitter Buttons on Your Site
5 Reasons Why You Should Use Twitter Ads
Twitter Ad Structure
How to Set Up Your Twitter Advertising Account
Setting Up a Twitter Ad Campaign To Drive
Website Traffic
Ad Group Details & Bid Types
Targeting Features
Twitter Ad Creative
Setting Up A Twitter Ad Campaign To Get More
Followers
How to Set Up Twitter Conversion Tracking
Twitter Custom Audiences – Lists
Twitter Custom Audiences – Website Activity
Setting up a new channel from scratch
Select YouTube niche selection
Adding channel art for your channel
Create custom YouTube channel URL
Select good brand name
Keyword Research and competitor analysis
Thumbnail strategy
YouTube SEO
YouTube competitor analysis
Video equipment for YouTube
Picking your camera, microphone and more.
YouTube analytics tool
Content Strategy
What makes good content?
How long should videos be?
Viral video vs building an audience
How often you should release a video?
Develop a release strategy
How to write a strong title
How to write a good description
How to work with end screens
How to Create YouTube Ads
Choosing Email Marketing Software
Setup Mail chimp Account
Mail chimp Audience
Groups, Segments, and Tags in Mail chimp
Create Signup Forms, Embed, Pop up with
builder
Build signup forms and set it on your website
and social media
How to Grow Your Email List
Lead Capture Forms and Mail chimp Integrations
Write powerful, engaging & attracting headlines
for email marketing
Write convincing email content to persuade
subscribers to buy from you
Lead Magnet Email + Template
Lead Magnet Offer Sequence + Template
Mail chimp Automations
Create marketing campaigns & send them to
your mailing list
A / B Split Testing Campaigns in Mail chimp
Mail chimp Reporting
How to Increase Open Rates
Google Analytics Link Tracking in Mail chimp
Mail chimp Landing Page
Integrate Mail chimp with Facebook
Get Response platform and automation
Intro to sales funnel
Sales funnel system
What Is Copywriting?
A.I.D.A. and Body Structure
6 Headline Formulas and Google Trends
What is affiliate marketing?
How people make millions of dollar in affiliate
marketing?
Affiliate marketing history
Changes in affiliate marketing industry over the
year
Affiliate marketing scenario in India
How to be a super affiliate?
Different ways to do affiliate marketing
Affiliate marketing secrets
Live examples of how people are making money
as an affiliate
Getting you’re started as an affiliate
Getting you approved as an affiliate from India’s
top affiliate agencies
Some of the top affiliate network in the world
How Google analytics account Structured
Setup Google analytics 4 Property for Website
and APP
Build a successful blog from scratch, or take
your existing blog to the next level
Discover a blogging niche that is both profitable
and interesting
How to create great content that promotes itself
Develop a system to plan new content, and
never run out of ideas again
Become familiar with some of the most effective
types of blog content
How to promote your content & make it rank
high in Google
Optimize your website for search engines to
drive a consistent stream of free traffic
How to build backlinks to your blog content
Grow an email list that allows you to generate
traffic and revenue on demand
Develop the mind-set of a successful blogger
Build a beautiful website using WordPress
Build a profitable business around your content
and turn your blog into a revenue-generating
asset
What is AdSense?
How to get approved for AdSense?
Cool trick to get AdSense approval by Google
Using your AdSense account interface
Placing ads on your blog
Creating blogs with our FREE theme
Know how to create sales funnels
Know what a converting sales funnel looks like
and how to apply it to THEIR business.
Be capable to drive sales to sales pages through
a variety of strategies
How to create a buyer persona for your sales
funnel
How to structure a TOTF (Top of the Funnel)
How to structure a MOTF (Middle of the Funnel)
How to structure a BOTF (Bottom of the Funnel)
Fastest, most powerful way to turn visitors to
subscribers
Create in demand lead magnets to build their
subscriber list.
Engage in email marketing strategies that
convert new leads into buyers and
maximize long term profits.
Send traffic – free and paid – to their lead
generation and funnel offer pages
Engage in email marketing strategies that
convert new leads into buyers and
maximize long term profits.
Increase your sales, traffic, and brand
recognition using the power of digital content.
Develop a system for consistently generating
new content ideas.
Become familiar with some of the most effective
types of content.
Use valuable content to grow your email list and
build an effective sales funnel.
Grow a business from scratch or build upon
your existing strategy.
Optimize your website for content marketing
and drive profitable user action.
Understand the importance of effective writing
and how to become a better writer.
Generate an endless stream of valuable content
by repurposing what you’ve already created.
Promote your content and drive traffic from a
wide variety of sources.
How to create lists & forms, design emails, and
build incredible automations with
Mail chimp so you can multiply your business
with marketing automation.
You will be able to automatically share content
across Facebook, Twitter, Pinterest,and more.
How to split test campaigns and automations to
improve open and click-through-rates.
How to analyse the performance of each single
page: clicks, impressions, CTR and position
Identify many easy SEO improvements in just
minutes
Diagnose indexing issues &see if Google indexed
all relevant pages and if not, why
See if there are any usability issues on the
mobile version of your website
How to find promising keyword ideas in Search
Console and which kinds of keywords you
should look for
Analyse the speed of your web-page using the
newly released Core Web Vitals
Explosive Pinterest Account Growth
Drastically increase Pinterest Monthly Viewers
Optimize your Pinterest account to help your
business get found in the big search engines like
Google, Bing and Yahoo
Learn how to use keywords to increase Pinterest
traffic to your website(s) to increase leads, and
ultimately, sales!
Introduction to Google Tag Manager
What is Google Tag Manager?
Google Tag Manager Installation Guide
Google Tag Manager (GTM) Interface Overview
Admin Panel Overview
Workspace Panel Overview
Publish a Tag with Google Tag Manager
Auto-Event Tracking with Google Tag Manager
Conversion Tracking with Google Tag Manager
Implementing Google Analytics Tags
The Best Google Tag Manager Resource
We are not a digital marketing course next door. Our highly skilled digital marketing trainers possess corporate experience and understand what real job demands. Hence, we offer hands-on training with live projects.
In Mohali and even all over the globe, more and more digital marketing job opportunities are coming forward. Be it a small startup or a large-scale industry giant, every sector is using the internet to sell its products or services, to establish an online presence, to boost brand awareness, and much more.
After completing the course, any digital marketing executive gets a package of around 3 to 5 lacs per annum at the beginning of their career. Depending on the stream, the salary varies. For Automated Marketing, PPC Executive, and Brand Marketing, the salary range is higher. If you simply want to stick to social media, the beginning salary is less but it grows rapidly in future since social media marketing involves paid ad campaigns.
CSS HOUSE has courses scheduled for different candidates; students, working professionals, job aspirants, etc. Our aim is to get you ready in the minimum time possible and hence, the course duration is only 3 months. To know more, simply call us on the given number in contact details.
As a digital marketing executive, you can pursue paid online advertisement, search engine optimization, social media marketing, lead generation, e-commerce marketing, content writing, etc.
Absolutely. CSS HOUSE trainers are not just highly skilled but also highly experienced with a work history in corporate. They are experts of different streams of Digital Marketing. All the faculties are Google certified as well.
Absolutely! We accept admissions of various types of job aspirants, entrepreneurs, and working professionals. Hence, considering their availability, we have flexible timings for classes and special weekend classes too.
The candidates of online courses can give the exam online and need not visit any exam centre. After evaluation of the exam, the results are announced. We make sure every student gets the exam done on time and we provide all sort of assistance required for that.
We are renowned digital marketing courses in Mohali based on certain facts. One of our USPs is that we deliver 100% job assistance where we not only contact big brands having openings for digital marketing jobs, but also prepare candidates for interviews.
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